Fame of the bands – comparing last.fm stats with douban stats

Once we pointed out that Chinese rock should get international and start growing their international fan base.  Recently we checked out the playlist stats of Chinese artists at Douban and at Last.fm and here are the results:

Artist name / Douban Hits / Last.fm Hits

Criteria for choosing the bands:

  • At least one CD out (so people can get the mp3 and scrobble it)
  • Must have received international coverage somehow (e.g. tour / CD release overseas / etc.)

Conclusio:

Even though only a few bands have been sampled it can be seen for all the bands, the international platform, i.e. Last.fm has already given raise to a minimum of 50% of the total listenership (in terms of plays) of the bands’ songs. The bands utilizing Last.fm do gain more recognition, at least in terms of hits. And a band like Carsick Cars with over 100 thousand hits on Last.fm can already think about actively marketing that potential.

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